When you're reading, you can 'become' the character. You can know their thoughts, feel their emotions, and more easily imagine yourself in their shoes.
When you're watching a movie, that's just it...you're watching. You can't experience that same feeling of intimacy.
When you're watching a movie, that's just it...you're watching. You can't experience that same feeling of intimacy.
This explains why people prefer reading over watching.